Build your brief
Create your brief
Fill in this from to help us to formulate a brief for our next project together.
This form has been created to help you to plan your new website, marketing or branding exercise. We then use the answers you provide to assist us to supply a better quote and a tailored service for your needs. which means better results for you. Please complete the information that is relevant to your situation. You don't need to fill in everything but the more information you provide the better the quote we can provide.
Briefing form date
Proposed Launch Date
What is the proposed deadline for this project and when do we want to launch the brand or website.
Your contact details
If there is another contact involved in this job please also include their name and contact details.
Company Phone Number
Current Web Address
If you have a current website what is the URL?
What is your company email address?
Who will be involved in the decisions regarding the brand and the website? (please provide names and email addresses)
Please check the boxes for the tasks you would like us to quote for you
Branding: Logo and identity design
Branding: marketing concepts and execution
New Website: concepts and build
Social Media set up
Your brand identity
Does your brand already exist in the marketplace?
Do you already have a logo or identity?
Your current logo
Please upload a copy of your current logo for reference
Are you happy with the current logo and identity?
Creating a new identity
Do you want boxercox to quote on creating a new brand identity for you?
Describe the feeling you want people to have when they see your brand. (You can choose more than one)
Approachable high tech
Imagery and colours
Do you have any imagery or colours in mind for your identity? Please list
Logos you like
Are there any logos you have seen that your really like the look of? If so please name them and tell us what you like about them.
Upload screenshots of logos you like if you have them
Drop files here or
What is your preferred domain (website) name?
Is your domain name already registered?
Where is the domain hosted?
Please provide logins and passwords if relevant
Do you have an exisiting website?
Do you need the current website refreshed?
New domain name and hosting
Do you need boxercox to help you register your domain name/s?
Do you need boxercox to help set up Web hosting?
Website: Project outline
What is the goal of this website?
What do you want the website to do for your company? Why do you need a new website?
Who is this website aimed at?
Why is your organisation, product, event or service better than your competitors?
Do you have a SWOT or similar analysis framework?
(Strengths, weaknesses. opportunities and threats)
Managing your website is an important consideration when we look at creating a new website for you or even if we reinvigorate an old website.
ALL websites require management and maintenance. Whether it be to simply keep the site running smoothly, keep all plugins , themes and core code up to date. Whether to keep the site current with news, blog posts, newsletters and other customer communications or simply to trouble shoot when there are issues.
Site management tasks
What tasks do you estimate are required to update and promote your website?
We can help you to formulate this but if you have any thoughts add them here.
Who will be updating and/or promoting your site?
What level of computer and internet skills does this person have?
What is the estimated weekly budget of hours to update and promote the site?
What does your website need to achieve?
Brand presence and recognition
Social Media Chanels
Do you have existing social media chanels?
Please list your social media channels
List the social media channels you have and their URLS
Password if you have one
Setting up Social Media Chanels
Which Social Media chanels do you need boxercox to set up for you?
Linked In Business page
Please list any further social media or other external website/servcies you intend to integrate
Website design and style
Describe the style for your new website look and design. (you can pick more than one)
Approachable high tech
Please list any other words?
Corporate style guide
Can you provide any brand guideliens (preferably incorporating details on tone of voice, corporate fonts, colours, image styling etc)
Can you provide your logo?
Ideally in a vector format such as an .eps, .ai Please check the boxes fro the formats you can provide
Upload all your logos
Upload all the versions of logos you have.
Drop files here or
Imagery and colours
Do you have any imagery or colours in mind for your website? Please list
Is your site likely to be targetting people with special needs or requirements? ie limited mobility, colour blindness, learning dfficulties, vision impairment
Your current website
What is GOOD about your current website
What don't you like?
Why is currently hosting your site?
Are you happy with your hosting service?
Websites you like
Provide 4 examples of websites (or parts of websites) you like the design and functionality (from any industry) Explain Why?
Websites you don't like
List 4 or more sites that you don’t like. Explain why:
What features would you like on your website?
Members only section
Newsletters and signup
eCommerce (ability to buy things)
Social Media Integration
If Other what required features?
Your new site content
Do you have a sitemap?
Please list your sitemap pages
Here is a list of general types of web pages. Please tick the pages you think you will need
About the company/team
Please list any other pages you need
Home page content
What would you like to showcase on the home page? Please list your thoughts ie Marketing slider, General company manifesto, Latest news, Partner logos, testimonials etc
About page content
Will there be an about company page and about the team page? will each team member require individual pages? Will your team members require photos? Bios? contact information? Please list
Partners page content
List your partners if you have any and what content they will require. ie logos, bios, web links
Contact page content
What are the company contact details (for the website). Do you need a location map? Do you need a contact form? Who will be responsible for receiving feedback from site visitors? Please list name, email address and phone number if applicable.
What content do you already have?
Images, copy, files, audio, video? Please list the content you have ready to go
Do you need assistance producing/writing the new content?
If you need copywriting, photography or video production please list it here.
We like to set up either a shared folder on Dropbox or in Google Drive.Please select the one you would rather use.
Dropbox Account email
What email account do you use for Dropbox? Please list it here so we can set up a shared file.
Google Drive Account email
What email account do you use for Google Drive? Please list it here so we can set up a shared file.
Alternative file sharing option
What other file sharing would you like to use?
Search Engines (SEO)
What keywords would you like to use to make it easier for people to find your website via search engines? For example "online accountancy, health and wellness, accessories"
Do you have an exisiing Google account for your business?
If so please add your login and password details here so we can set up your Google analytics, Adwords if required, Google places, YouTube channels and Google + accounts if required.
Are there any legal issues we need to consider?
These could include trademark issues, branding issues, logo issues or others)
Do you own all the rights?
To all the materials to be included on the website?
can you get access to disclaimers saying you can use them or do you have the correct credit information in the case of stock images or images from photographers ? Please list what you can below.
At this stage a budget isn't required but if you are able to give us an idea of the budget you have in mind then it can help us to cater to your needs the best way possible. If you have either an actual budget or an idea of the ballpark then provide it below.
Please sign this document so that we can start the estimation process.
Thanks for filling in this comprehensive form. The more information we have about what you like, don't like, what you need the better we can fomulate a perfect brief from which to estimate your project.
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Build your brief