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Choose phrases from the list below that describe this colour palette

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Choose words from the list below that in your mind describe this logo

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Based only on the logo and the colours, what would you think this company does?

• Walking. Outdoors. Recreation.
• Human and animal in natural and healthy relationship sharing the same space together
• Anything relating to animals and humans walking together
• People caring for animals and environment
• It suggests something to do with animals and humans being connected; animal care/husbandry and the veterinary industry immediately come to mind.
• the footprint of man walking over the footprints of animals
• Looks like a design company.
• As above, the logo has an Indigenous feel, possible Indigenous tourist company or brand.
• I know this is for Vets for Climate Action, but if I didn’t know that, I might assume an animal service of some kind like animal therapy for people, vet clinic, petting zoo, animal boarding service, agricultural animal service or something else similar.
• One welfare approach
• I already know the logo. I checked with my teenage children. One had immediately thought of a podiatrist. The other said that after noticing the paw prints, he thought of something to do with vets.
• Relationship between humans and other species. Impact of humans on other species, even squashing other species, treading on other species Walking and motion of humans with other species, walking together.
• Concerned with the footprint humans and animals leave behind and how that impacts the earth we walk on
• Humans and domestic animals and birds. Human is boss, taking animals in same direction. Industry probably farm management, animals management, veterinary. I think the avoidance of green colour is good (Australia, climate heating are not green). Also, the chosen blue I think is too clear and bright for the intended theme re climate change and Australia.
• Indigenous affairs
• Something to do with animal conservation, helping animals and humans share our environment in harmony
• The colours wouldn’t lead me to believe it was anything environmental or natural. The footprints suggest something to do with animals. In my opinion the colours are inconsistent with the logo, I feel a more earthy/natural-coloured palate would be more consistent.
• Travel Tourism
• I’d be guessing…bare-foot running shoes? A farm-based holiday program for kids?
• Animal and human interface One Health vibe.
• it has a focus on human not animal orientation. Not sure what you want VfCA to project – human action for animals or focus on intervention for animals.
• Animal and human welfare
• Digital creative
• Medical
• Podiatry due to the image of the footprint. Animal Care facility due to the human footprint intertwined with the animal footprint.
• Eco-friendly services where humans and nature come together… perhaps landscaping or urban planning or architecture
• Something that benefits wildlife and people
• Something medical or research
• Some sort of animal preservation. A government body or institution.
• Indigenous business in art or health
• Scientific??
• Animal care or environmental management/creation of habitat
• Footwear
• Podiatry due to the image of the footprint. Animal Care facility due to the human footprint intertwined with the animal footprint.
• I have been involved with Vets for Climate Action before, so know it is definitely them. But it is clearly an intersection between humans and animals, not just domestic. The climate connection is a little less clear.
• Works with animals
• One Health, one welfare. Having regard for other animals as we step forward.
• Works with animals
• Moves forward
• Not for profit, land management, conservation, indigenous
• Something animal related
• Services that consider the natural world.
• Indigenous awareness, conservation, Australiana.
• Some sort of animal health company
• It makes me think of a company working to reduce the carbon footprint in animal based industries.
• Veterinary services, maybe animal drugs
• Veterinary services
• To do with humans and animals.
• I feel that this company is involved in climate and environmental action in order to keep the world healthy. The industry involved in climate change and environmental protection. I immediately think of the dependence of life on the state of the Earth.
• Tourism. It brings to mind recreational services- barefoot on the sand. No
• Runs a business dedicated to humans and animals or concentrates on the interactions between them. Animal industry. I think it looks great!
• It’s unclear and therefore thought-provoking.
• HUmans working with animals, trying to reduce our impact on their habitat
• Something with animals and people
• a company that has a positive environmental perspective, and is sympathetic to all opinions.
• Animal based, action focussed
• Outdoors, active, holiday, physiotherapist, Podiatrist
• Makes walking boots.
• Animal based services/products but determined by humans
• Literally, initially, I thought it was related to podiatry
• Quirky. I must be dim! It suggests little to me other than someone has been playing on their computer!
• Something to do with sustainability, although that’s just from the logo – the colours don’t symbolise that to me.
• Provides podiatric services, tracking services, floor cleaning, security (keep those pesky animals out of the paint and off the carpet!)
• environmental issues links to first Australians animals
• Something to do with humans/animals/environment
• Work relating to activity by, or impacts on, humans (noting above comment that the anima footprints were not immediately apparent).
• Something with animals and people
• Centres around humans and animals
• Something public health or one health or maybe a zoo.
• Hunting OR beach time OR hiking
• Farming
• Some kind of organisation committed to human-animal interactions
• Farming or Animal Welfare or Petting Zoo
• Nexus between wildlife and humans. Implies humans dominate animals.
• Protects animals (like the RSPCA) Maybe education on how to co-exist with animals.
• It is not clear to me what the company does. I find the logo very busy and in fact somewhat confusing.
• Nature walking
• Not sure, probably some sort of podiatry!
• work with animals