Working in conjunction with The Village of Useful, boxercox developed the art direction style for all the Inspirations paint branding including the creation of a handcut typeface made of brushstrokes.

Read more about the campaign’s results here

I have worked with Jen for many years across a board range of projects. I have always counted on her to deliver relevant, insightful and provocative work - work that moves the needle.

Specifically, Jen helped on a number of projects for our long term client, national paint retailer, Inspirations Paint. Though all work she produced was of a high standard, one element stood out amongst all of it. Inspirations Paint is all about paint projects and Jen's idea was to create a hand-painted type face using a house brush and paint that would be unique to Inspirations Paint (in and of itself a paint project). She went through the very laborious task of having every letter and number painted out, photographed and digitised. The result was excellent and is still used 8 years after its creation.

Work with Jen, she great.

Adam LanceVillage of Useful

I have worked with Jen for many years across a board range of projects. I have always counted on her to deliver relevant, insightful and provocative work - work that moves the needle.
Specifically, Jen helped on a number of projects for our long term client, national paint retailer, Inspirations Paint. Though all work she produced was of a high standard, one element stood out amongst all of it. Inspirations Paint is all about paint projects and Jen's idea was to create a hand-painted type face using a house brush and paint that would be unique to Inspirations Paint (in and of itself a paint project). She went through the very laborious task of having every letter and number painted out, photographed and digitised. The result was excellent and is still used 8 years after its creation.
Work with Jen, she great.

Adam LanceVillage of Useful

The brand redevelopment and relaunch has been huge for the business. It’s the biggest thing we’ve ever done and the biggest success we’ve ever seen.

Joel GoodsirHead of Marketing | Inspirations